Summary of the proposal
The proposed model is intended to protect existing assets and capitalise on their value, and provide flexibility to respond to new opportunities, bring in new technologies and create efficiencies over time.
Central to the model is that the Australian Grape and Wine Authority (AGWA) take on the role of strategic national industry oversight of grapevine foundation assets.
The total levy funding required to implement the model is approximately $124,000 per annum – or less than 1% of the industry levies collected by AGWA.
Click here to download the draft Business Plan from the WGGA website.
Visit the Grapevine collections webpage for further details, including to view the supporting documentation for the plan.
Background: the need for action
The Australian wine industry is fortunate to have a significant and diverse resource of grapevine foundation assets. However, these foundation assets are currently under significant threat and many will be lost or deteriorate beyond rescue if action is not taken.
Australia needs grapevine foundation assets to secure its long-term competitiveness and sustainability through the health, quality and integrity of its vineyards.
Many attempts have previously been made to develop a "solution" to the management of grapevine foundation assets, but these have not succeeded due to a lack of national industry leadership.
Developing a business plan
In November 2013, Wine Grape Growers Australia (WGGA) facilitated a meeting of stakeholders to identify a process for deciding on the future for grapevine collections in Australia. The meeting agreed that a business plan should be developed and endorsed by industry for the long-term management of grapevine collections in Australia. A working group was formed to develop the business plan.
The working group has spent six months developing the business plan, including reviewing previous reports, distilling ideas on exactly what industry needs and why, and consulting informally with a wide range of people to test ideas.
This business plan represents the culmination of their work. The preparation of the business plan was facilitated by WGGA and funded by GWRDC (now AGWA) and WGGA.